Datejust 31 – M278243-0002
Reference
278243Model case
Oyster, 31 mm, Oystersteel and yellow goldBezel
DomedWater-resistance
Waterproof to 100 metres / 330 feetMovement
Perpetual, mechanical, self-windingCalibre
2236, Manufacture RolexPower reserve
Approximately 55 hoursBracelet
Jubilee, five-piece linksDial
WhiteCertification
Superlative Chronometer (COSC + Rolex certification after casing)White dial
Lacquer combines almost limitless freedom of colour with intensity and a smooth
finish. The lacquering technique consists of successively depositing six thin layers
of lacquer on a brass base plate. A colourless varnish is then applied to give the
colour or shade all of its depth and shine. Once the varnish is dry, the surface of
the dial is polished to magnify the colour; the dial is then ready to be pad printed
and receive its appliques.
Yellow Rolesor
Gold is coveted for its lustre and nobility. Steel reinforces strength and reliability.
Together, they harmoniously combine the best of their properties. A true Rolex
signature, Rolesor has featured on Rolex models since the early 1930s, and was
trademarked as a name in 1933. It is one of the prominent pillars of the Oyster collection.
The Jubilee bracelet
The design, development and production of Rolex bracelets and clasps, as well as
the stringent tests they face, involve advanced high technology. And, as with all the
components of the watch, aesthetic controls by the human eye guarantee impeccable
beauty. The Jubilee, a supple and comfortable five-piece link metal bracelet, was
designed and made especially for the launch of the Oyster Perpetual Datejust in 1945.
MODEL AVAILABILITY
All Rolex watches are assembled by hand with the utmost care to ensure exceptional
quality. Such high standards naturally restrict Rolex production capacity and, at times,
the demand for Rolex watches outpaces this capacity. Therefore, the availability of
certain models may be limited. New Rolex watches are exclusively sold by Official
Rolex Retailers, who receive regular deliveries and independently manage the
allocation and sales of watches to customers. Panda is proud to be part of the
worldwide network of Official Rolex Retailers and can provide information on the
availability of Rolex watches.